Big Pharma's Future: According to Pharma Marketing Blog
Here's the post with John Mack's view, from Pharma Marketing Blog:
Brand Extinction Looms.
And to the left is the image he uses.
Tough years ahead. But there's more good analysis in his post. Go read.
Also, he has a couple of hilarious posts on Pfizer. Such as, McKinnell's New Gig: Male Model
Check it out!
Finally, he tells us about Kindler Fox in Pfizer Henhouse
He writes, "It's a little funny that PharmExec (PE) calls Kindler an "inside man" when Pfizer's board and Hank McKinnell justified his choice because he was an "outside man." BTW, PE shows Kindler in Pfizer's "global security bunker at company headquarters." Does Pfizer really call it that? If so, it says volumes about the state of the pharma industry these days! Bunkers, as we all know, often do not bode well for the occupants"