PETER ROST: PHARMA MARKETING EXPERT WITNESS. AWP, MEDICAL DEVICE EXPERT.: Celebrate Pfizer Day

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PETER ROST: PHARMA MARKETING EXPERT WITNESS. AWP, MEDICAL DEVICE EXPERT.

Peter Rost, M.D., is a former Pfizer Marketing Vice President providing services as a medical device and drug expert witness and pharmaceutical marketing expert. Judge Sanders: "The court agrees with defendants' view that Dr. Rost is a very adept and seasoned expert witness." He is also the author of Emergency Surgery, The Whistleblower and Killer Drug. You can reach him on rostpeter (insert symbol) hotmail.com. Please read the terms of use agreement and privacy policy for this blog carefully.

Celebrate Pfizer Day

Those of you who have followed my posts know that I am sometimes critical of Big Pharma.

Then again, I've spent almost twenty years in the drug business, so clearly I also think they do a lot of good. I know not everyone agrees with that.

Anyway, I thought rather than having a number of entries that criticize pharma, I should also now and then write something supportive. I already did so in my post, Viagra for Children.

Since Pfizer is the largest drug company, I'll use them as an example. And it is up to you to determine if this is tongue-in-cheek or not.

First, here you get an idea of how the Pfizer people look at themselves, this is an internal video from some rather boring areas, such as manufacturing and tech services. But they apparently live an exciting life:



And here's the Viagra commercial I wish Pfizer would run in the U.S. They didn't, but apparently found it suitable for Saudi Arabia(!):



And finally, here's a Viagra commercial from Canada:



Financial disclosure: I have not received any reimbursement from Pfizer for running these commercials. I just wanted to take time out to celebrate some of the beautiful things Pfizer has done for humanity.

4 Comments:

Anonymous Finestela said...

The first one is fairly creative. The second one is just... well... funny ;)

7/12/2006  
Anonymous Anonymous said...

What, no employee development Turkey style? It explains everything.

7/12/2006  
Blogger antichrist said...

The only thing worse than a commercial is a drug commerical. Mixing sex with drugs was marketing genius by the drug companies, considering how we mindlessly love both. I'd rather take heroin than viagra or any other random chemical a drug company comes up with.

7/12/2006  
Blogger Artemisia said...

Pfizer may be the devil, but kudos to their ad agency. The Viagra ads are hilarious.

7/13/2006  

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