Peter Rost, M.D., is a former Pfizer Marketing Vice President providing services as a medical device and drug expert witness and pharmaceutical marketing expert. Judge Sanders: "The court agrees with defendants' view that Dr. Rost is a very adept and seasoned expert witness." He is also the author of Emergency Surgery, The Whistleblower and Killer Drug. You can reach him on rostpeter (insert symbol) hotmail.com. Follow on https://twitter.com/peterrost
Is the point that the high price drugs have a lot more expenses since they give away all those trips to the Riviera and stuff to increase the sales?
Why not give the sales reps that look like Kristen Durren the kind of training that he was talking about giving the generic sales reps, that way you'd get the best of both worlds?
Is that why the generic drugs are cheaper because they don't have all those marketing costs included in them?
I love the way he put the fan on her though, didn't look like he needed much persuasion to buy her anything she wanted.
1 comment:
Is the point that the high price drugs have a lot more expenses since they give away all those trips to the Riviera and stuff to increase the sales?
Why not give the sales reps that look like Kristen Durren the kind of training that he was talking about giving the generic sales reps, that way you'd get the best of both worlds?
Is that why the generic drugs are cheaper because they don't have all those marketing costs included in them?
I love the way he put the fan on her though, didn't look like he needed much persuasion to buy her anything she wanted.
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