Who reads Question Authority and how much?
I have reviewed the frequently returning visitors over the past week and here are the more well known names:
U.S. Department of Justice, U.S. Senate, U.S. Department of Commerce, FDA, National Institutes of Health, Institute for Defense Analysis, United Nations Office at Geneva, WHO/Uppsala Monitoring Center
New York Times, WSJ, BusinessWeek, Brandweek, Star-Ledger, Tribune Newspapers, Institutional Investor, Knight Ridder Newspapers, Medical Marketing & Media, Congressional Quarterly, Putnam Media
Pfizer, AstraZeneca, Novartis, Merck, BMS, Glaxo, Serono, Boehringer-Ingelheim, Amgen, Sanofi-Aventis, Eli Lilly, Wyeth, Eisai, Takeda, Johnson & Johnson, Biogen, Warner-Chilcott, IMS Health
Epstein Becker & Green, Covington & Burling, Arnold & Porter, Cantor Colburn, Gardner Carton & Dallas, Ropes & Gray, James Hoyer Newcome & Smiljanich, Pepper Hamilton & Sheetz, King & Spalding, Wilmer Cutler Pickering Hale, Hale & Dorr, Boies Schiller & Flexner
KPMG, PWC, Ernst & Young, McKinsey & Co, Morgan Stanley Group, Calvert Group, Taxpayers Against Fraud
Robinson Lerer & Montgomery, Ruder Finn, McCann-Ericsson/Torre Lazur, Ogilvy PR, Young & Rubicam, Grey Advertising, Ogilvy & Mather, WPP Group, D’Arcy Macius Benton & Bowles
All of these government agencies, newspapers, drug companies, law firms, accounting firms, investment firms, management consulting firms, and PR and advertising agencies read Question Authority during the course of their business, probably as part of their jobs, otherwise I wouldn't have captured those names.
So how often do people come here?
Below are the total numbers for the past 6 months, as well as the daily average, which also includes weekends when traffic is much lower. Total annualized page loads start to get close to a million, or more than 60,000 page loads on a monthly basis, equivalent to about 2,200 per day out of which 1,700 are registered as "unique visitors." Individual vistor numbers are inherently unreliable since many visitors from one company will register as one unique visitor from one IP address.