Sweden and the drug industry: Like taking candy from children
Ed Silverman over at Pharmalot reports that last year, 27 drugmakers were convicted for a total of 62 counts of breaking advertising rules, in Sweden.
In 18 cases, drugmakers were fined the maximum penalty of $14,000. The number of serious cases has doubled since 2005.
The companies were fined a total of about $700,000.
The worst offender was Novartis, which was fined 7 times. A spokeman blamed the violations on a failure of 'internal procedures.'
Richard Bergström, head of the Swedish Association of the Pharmaceutical Industry, said it was clear that the current maximum fines were not a sufficient deterrent.
Again, the maximum penalty was $14,000.
Anyone NOT rolling on the floor howling with laughter?
$14,000 maximum fine.
Only in Sweden.
With that, here's a clip from the Muppet Show, of the Swedish Chef. It kinda tells you what the problem is in that cold, Nordic country.