The Pharma Blogosphere Survey Hoax
If you read nothing else today, check out the comment section to I dare you, John Mack!!! . . .
It is my opinion that it has now been conclusively proven that the biggest Pharma Blogosphere Survey ever completed was a hoax, which is crumbling in comparison with real market data.
The survey sample represented predominantly John Mack's readers, and lacked any relationship to average readers of other pharma blogs, including Question Authority, BrandweekNRX, Impactiviti, Pharmalot, PharmGiles and Pharmagossip.
It takes just a look to visually verify this, download survery data here, but now this has also been proven in the comment section to the post above.