Tuesday, August 07, 2007

Free drugs are here! What happens to the drug industry now?

The Publix supermarket chain announced yesterday that it will offer the seven most commonly prescribed oral antibiotics free, in order to draw new customers. And, they will not even limit the number of prescriptions a customer may fill without cost.

This has serious ramifications for the drug industry. Check what those are, here.

1 comment:

Anonymous said...

Hey, Dr. Rost. Can't remember how I found your blog, but I'm glad I did. How do you think this promo by Publix will have ramifications for the drug industry?