Peter Rost, M.D., is a former Pfizer Marketing Vice President providing services as a medical device and drug expert witness and pharmaceutical marketing expert. Judge Sanders: "The court agrees with defendants' view that Dr. Rost is a very adept and seasoned expert witness." He is also the author of Emergency Surgery, The Whistleblower and Killer Drug. You can reach him on rostpeter (insert symbol) hotmail.com. Follow on https://twitter.com/peterrost
Sunday, October 31, 2010
Saturday, October 30, 2010
Friday, October 22, 2010
Thursday, October 21, 2010
Monday, October 18, 2010
Sunday, October 17, 2010
Friday, October 15, 2010
Wednesday, October 13, 2010
Hotmail or other website down? Find out here!
I just discovered a great service, which tells you if you're not alone not reaching your web-based email or favorite web page. Go to Down Right Now for hotmail problems as well as all other websites that you rely on. It drives me nuts when I can't get into a website I need--this way at least I know I'm not alone and that my computer isn't the problem.
Thursday, October 07, 2010
Pharmagiles: A new MUST read.
http://pharmagiles.blogspot.com/
Wednesday, October 06, 2010
Saturday, October 02, 2010
Pharmaceutical marketing expert witness.

BIOGRAPHY AND CV
CONTACT INFORMATION
CLIENT LIST
EXPERT WITNESS SERVICES
MEDIA
CONGRESS LETTER ON BEHALF OF DR. ROST
PRESIDENT OBAMA'S CHIEF OF STAFF COMMENTS ON DR. ROST
Dr. Peter Rost is a former Pfizer Marketing Vice President providing services as a marketing expert witness on medical devices, pharmaceuticals and average wholesale prices. He also provides consulting services on corporate therapeutics and ethics guidelines. He has worked for major plaintiff and defense firms (references available) on cases related to corporate therapeutics, antipsychotics, antidepressants, pain killers, antivirals, injectables (as well as other areas), medical devices and agents, testifying about deceptive, improper, or illegal marketing and selling activities as well as failure to train, supervise, communicate and warn about risks or side-effects.
PRESIDENT OBAMA'S CHIEF OF STAFF, RAHM EMANUEL: "I WOULD LIKE TO NOMINATE DR. ROST FOR THE GUTS OF THE YEAR AWARD"

BIOGRAPHY AND CV
Dr. Rost CV(n)
Peter Rost, M.D. is a former Vice President, Marketing for the drug company Pfizer.
Prior to his work for Pfizer, Dr. Rost was a Vice President, Marketing and Managing Director for Wyeth, responsible for the Nordic region in Europe.
Dr. Rost has been featured on numerous radio and television broadcasts, among them “60 Minutes,” and in hundreds of newspaper articles, including the New York Times, Wall Street Journal, Washington Post, Los Angeles Times and Fortune.
Dr. Rost is also the author of one fiction and three non-fiction books, among them “Killer Drug, “The Whistleblower—Confessions of a Healthcare Hitman,” and “Emergency Surgery.”
He has written op-eds for the New York Times, Los Angeles Times and dozens of other major newspapers and is also a writer for Brandweek, Realtid and Läkemedelsvärlden.
Dr. Rost has also testified before the U.S. Senate, as well as many state congresses and conducted several press conferences with U.S. Senators, Members of U.S. Congress, and State Governors. He has also been key note speaker for many industry and political organizations.
CONTACT INFORMATION
Dr. Peter Rost e-mailDr. Peter Rost phone: (754) 400-0250
EXPERT WITNESS SERVICES
Dr. Rost is available to review both plaintiff and defendant cases.Dr. Rost has experience with class action, product liability, false claims/qui tam & criminal cases. He is available for general litigation support, medical and marketing record review, and expert witness services including depositions, expert reports and trial testimony.
Areas in which Dr. Rost performs expert witness testimony: Patent Infringement, Pharmaceutical Marketing, Drug Product Liability, Drug Marketing and Promotion, Drug Sales.
CLIENT LIST
• SPEECHES (not complete list): National Venture Capital Association, U.S. Senate, Governor of Indiana, Governor of Montana, Maryland Senate, Vermont Senate, New York City Council, Southern Medical Association, ESOMAR, NC Pharmacy Association, The Prescription Access Litigation Project, Minnesota Senior Federation, Danske Bank, Sveriges Riksdag, Sveriges Radio Sommar, Svenska Nyhetsbrev AB, Entreprenörsdagen, Stockholms Läns Landsting, Läkemedelskommittén i Jämtlands län, Gräv 08-Undersökande Journalister, Västsvenska Industri- och Handelskammaren, Sveriges Läkarsällskap, Svenska Neurologföreningen, Hjärntrusten Management AB.• WRITING: The New York Times, Brandweek, Los Angeles Times, NJ Star-Ledger, NJ Voices, Realtid, Läkemedelsvärlden
• LEGAL CONSULTING/EXPERT WITNESS: Client list available upon request. Personal references available from major plaintiff firms. Example:

MEDIA
TIME: "CURBING DRUG-COMPANY ABUSES: ARE FINES ENOUGH?"

"The government pretends to go after these guys, the companies pretend to follow the law, but it's just a game for the consumption of the masses; so people will think that the wheels of justice are actually moving," says Peter Rost, a former senior Pfizer marketing executive.
If the government were more serious, Rost contends, it would double the funding for prosecutions so that Justice could go after more than a fraction of the cases and bring more companies to trial. "I think until that happens this game will go on," says Rost. "It's obviously great for drug companies, its great for the lawyers, it's great for the Justice Department to bring in a token scalp every now and then, so everybody involved wins, and that is why it continues."
The government is beginning to share the critics’ view. "These are legitimate concerns," concedes Lewis Morris, chief counsel for the Department of Health and Human Services’ unusually powerful Inspector General’s office, which is a key player in the search for ways to combat recidivism among pharmaceutical companies. He says the government is stepping up its enforcement and beginning to flex its considerable regulatory authority more robustly. This includes plans to target responsible executives — not just companies — by toughening the CIAs to require management and a board committee to certify company compliance.
Read more in Time Magazine.
DR. ROST ON FOX NEWS: DISCUSSING VYTORIN ON "MONEY FOR BREAKFAST"
WSJ on Health-Care Overhaul: "Ahead of these give-backs, they dramatically raise prices," Dr. Rost says. "They always do that."
MAY 27, 2009The Wall Street Journal
Drug CEOs Switch Tactics on Reform
Pharmaceutical Companies Join Health-Care Overhaul, Hoping to Influence Where Costs Are Cut
By JONATHAN D. ROCKOFF
Drug-company executives are aiming to prevent steep cuts in prescription prices by joining the effort to overhaul the U.S. health-care system.
Prices for many drugs were up more than 15% in the first quarter from a year earlier, according to data from Credit Suisse.
Pharmaceutical companies say the increases are fair and necessary as drugs mature, but analysts say the companies are trying to eke out as much revenue from the treatments as they can before patents expire and health-care reform drives down prices.
Peter Rost, a former marketing executive at Pfizer who is now an industry critic, says the increases are a way to soften the impact of future price cuts. "Ahead of these give-backs, they dramatically raise prices," Dr. Rost says. "They always do that."
DR. ROST ON AMERICAN LAW JOURNAL TELEVISION

Taped at the Drexel Unviersity Anthony J. Drexel Picture Gallery in Philadelphia, attorney host Christopher Naughton welcomes attorneys Stephen Sheller of Sheller, P.C., Raymond Williams of DLA Piper and former pharmacuetical executive Dr. Peter Rost.
"The American public doesn't trust drug companies," says Rost, "and they have to do more than rehash old guidelines."
The American Law Journal broadcasts every Sunday night at 6:30 p.m. on CN8, The Comcast Network and is available free on demand--click here for the website.
Dr. Rost on Leonard Lopate Show, New York Public Radio. Streaming audio here.Dr. Rost on 60 Minutes, "Insider's Rx For Drug Costs." Streaming video here.
Dr. Rost on ABC/Safran download here.
Dr. Rost on Barry Gordon/From left field download here.
Dr. Rost on CNN:
Dr. Rost on FOX News:
Friday, October 01, 2010
A most extraordinary trial is going on in the High Court at the moment in which a man is accused of stealing more than 40,000 coat hangers
A most extraordinary trial is going on in the High Court at the moment in which a man named Chrysler is accused of stealing more than 40,000 coat hangers from hotels round the world. He admits his guilt, but in his defence he claims that – well, perhaps it would be simpler just to bring you a brief extract from the trial. We join the case at the point where Chrysler has just taken the stand.
Counsel: What is your name?
Chrysler: Chrysler. Arnold Chrysler.
Counsel: Is that your own name?
Chrysler: Whose name do you think it is?
Counsel: I am just asking if it is your name.
Chrysler: And I have just told you it is. Why do you doubt it?
Counsel: It is not unknown for people to give a false name in court.
Chrysler: Which court?
Counsel: This court.
Chrysler: What is the name of this court?
Counsel: This is No 5 Court.
Chrysler: No, that is the number of this court. What is the name of this court?
Counsel: It is quite immaterial what the name of this court is!
Chrysler: Then perhaps it is immaterial if Chrysler is really my name.
Counsel: No, not really, you see because...
Judge: Mr Lovelace?
Counsel: Yes, m'lud?
Judge: I think Mr Chrysler is running rings round you already. I would try a new line of attack if I were you.
Counsel: Thank you, m'lud.
Chrysler: And thank you from ME, m'lud. It's nice to be appreciated.
Judge: Shut up, witness.
Chrysler: Willingly, m'lud. It is a pleasure to be told to shut up by you. For you, I would...
Judge: Shut up, witness. Carry on, Mr Lovelace.
Counsel: Now, Mr Chrysler – for let us assume that that is your name – you are accused of purloining in excess of 40,000 hotel coat hangers.
Chrysler: I am.
Counsel: Can you explain how this came about?
Chrysler: Yes. I had 40,000 coats which I needed to hang up.
Counsel: Is that true?
Chrysler: No.
Counsel: Then why did you say it?
Chrysler: To attempt to throw you off balance.
Counsel: Off balance?
Chrysler: Certainly. As you know, all barristers seek to undermine the confidence of any hostile witness, or defendant. Therefore it must be equally open to the witness, or defendant, to try to shake the confidence of a hostile barrister.
Counsel: On the contrary, you are not here to indulge in cut and thrust with me. You are only here to answer my questions.
Chrysler: Was that a question?
Counsel: No.
Chrysler: Then I can't answer it.
Judge: Come on, Mr Lovelace! I think you are still being given the run-around here. You can do better than that. At least, for the sake of the English bar, I hope you can.
Counsel: Yes, m'lud. Now, Mr Chrysler, perhaps you will describe what reason you had to steal 40,000 coat hangers?
Chrysler: Is that a question?
Counsel: Yes.
Chrysler: It doesn't sound like one. It sounds like a proposition which doesn't believe in itself. You know – "Perhaps I will describe the reason I had to steal 40,000 coat hangers... Perhaps I won't... Perhaps I'll sing a little song instead..."
Judge: In fairness to Mr Lovelace, Mr Chrysler, I should remind you that barristers have an innate reluctance to frame a question as a question. Where you and I would say, "Where were you on Tuesday?", they are more likely to say, "Perhaps you could now inform the court of your precise whereabouts on the day after that Monday?". It isn't, strictly, a question, and it is not graceful English but you must pretend that it is a question and then answer it, otherwise we will be here for ever. Do you understand?
Chrysler: Yes, m'lud.
Judge: Carry on, Mr Lovelace.
Counsel: Mr Chrysler, why did you steal 40,000 hotel coat hangers, knowing as you must have that hotel coat hangers are designed to be useless outside hotel wardrobes?
Chrysler: Because I build and sell wardrobes which are specially designed to take nothing but hotel coat hangers.
Sensation in court. More of this tomorrow, I hope
Counsel: What is your name?
Chrysler: Chrysler. Arnold Chrysler.
Counsel: Is that your own name?
Chrysler: Whose name do you think it is?
Counsel: I am just asking if it is your name.
Chrysler: And I have just told you it is. Why do you doubt it?
Counsel: It is not unknown for people to give a false name in court.
Chrysler: Which court?
Counsel: This court.
Chrysler: What is the name of this court?
Counsel: This is No 5 Court.
Chrysler: No, that is the number of this court. What is the name of this court?
Counsel: It is quite immaterial what the name of this court is!
Chrysler: Then perhaps it is immaterial if Chrysler is really my name.
Counsel: No, not really, you see because...
Judge: Mr Lovelace?
Counsel: Yes, m'lud?
Judge: I think Mr Chrysler is running rings round you already. I would try a new line of attack if I were you.
Counsel: Thank you, m'lud.
Chrysler: And thank you from ME, m'lud. It's nice to be appreciated.
Judge: Shut up, witness.
Chrysler: Willingly, m'lud. It is a pleasure to be told to shut up by you. For you, I would...
Judge: Shut up, witness. Carry on, Mr Lovelace.
Counsel: Now, Mr Chrysler – for let us assume that that is your name – you are accused of purloining in excess of 40,000 hotel coat hangers.
Chrysler: I am.
Counsel: Can you explain how this came about?
Chrysler: Yes. I had 40,000 coats which I needed to hang up.
Counsel: Is that true?
Chrysler: No.
Counsel: Then why did you say it?
Chrysler: To attempt to throw you off balance.
Counsel: Off balance?
Chrysler: Certainly. As you know, all barristers seek to undermine the confidence of any hostile witness, or defendant. Therefore it must be equally open to the witness, or defendant, to try to shake the confidence of a hostile barrister.
Counsel: On the contrary, you are not here to indulge in cut and thrust with me. You are only here to answer my questions.
Chrysler: Was that a question?
Counsel: No.
Chrysler: Then I can't answer it.
Judge: Come on, Mr Lovelace! I think you are still being given the run-around here. You can do better than that. At least, for the sake of the English bar, I hope you can.
Counsel: Yes, m'lud. Now, Mr Chrysler, perhaps you will describe what reason you had to steal 40,000 coat hangers?
Chrysler: Is that a question?
Counsel: Yes.
Chrysler: It doesn't sound like one. It sounds like a proposition which doesn't believe in itself. You know – "Perhaps I will describe the reason I had to steal 40,000 coat hangers... Perhaps I won't... Perhaps I'll sing a little song instead..."
Judge: In fairness to Mr Lovelace, Mr Chrysler, I should remind you that barristers have an innate reluctance to frame a question as a question. Where you and I would say, "Where were you on Tuesday?", they are more likely to say, "Perhaps you could now inform the court of your precise whereabouts on the day after that Monday?". It isn't, strictly, a question, and it is not graceful English but you must pretend that it is a question and then answer it, otherwise we will be here for ever. Do you understand?
Chrysler: Yes, m'lud.
Judge: Carry on, Mr Lovelace.
Counsel: Mr Chrysler, why did you steal 40,000 hotel coat hangers, knowing as you must have that hotel coat hangers are designed to be useless outside hotel wardrobes?
Chrysler: Because I build and sell wardrobes which are specially designed to take nothing but hotel coat hangers.
Sensation in court. More of this tomorrow, I hope
Subscribe to:
Posts (Atom)